Metalier in France

Metalier in France will be supported by the Hub in Birmingham, UK.

Contact details for the European hub at Granlyn are here.

But the HQ reps visiting the hub actually took a bit of time out in France to visit the Department of Ardeche in the Central Massif .  The Ardeche is one of the poorest and least populated departments in the whole of France but it is also one of the most beautiful. The hills of Ardeche couldn’t be anywhere else but France.

High on the list of priorities was a climb to the summit of Mont Mezenc, the highest mountain in the area. This was accompanied by a French lesson, largely unsuccessful, in how to pronounce differently “maison” for house and “mezenc” for the mountain. Sigh.

Mezenc is actually a very interesting area. It has developed a particular way of fattening beef by feeding them with hay. Hay was essential because of the shortage of pasture. The finest hay is fed to the cattle who are traditionally sold at Easter. A whole accreditation system has grown up around the practice.

Mezenc Fin du gras sounds elegant and sophisticated when said in French. Translated into English Mezenc Fat End is neither inspiring nor appetizing. It’s one of the examples of how a word for word translation can ruin the grace of the original.

Metalier in France – we’re looking forward to setting up there -well we sort of have a French name, don’t we? Metalier is a contrived word of our own derived from marrying Metal with the French word “Atelier” which translates as a workshop or studio, especially one used by an artists or designer. Metalier metals are an art-form and our team are artists and creators.

Contact us to find out when Metalier in France becomes a reality or if you think you would like to bring our metal system to that country. Or complete the form below.